
Natascha Chadha, has a background in journalism and worked at Mexx International in the marketing communication department as the brand’s chief copywriter. She was responsible for setting the brand’s tone of voice, defining its values and writing and overseeing all copy-related communication (B2C, B2B, B2E, PR). She also launched Mexx’s consumer magazine Mexx Connect (circulation 600,000 European-wide) and authored the anniversary book: It Started with a Kiss: 20 Years of Mexx (BIS Publishers, 2006). In her spare time she can be seen on stage, where she enjoys dancing, singing and physical theatre.
No comments:
Post a Comment